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6 Important Tips when Creating a Small Business Website

You understand the importance of having a small business website, but what do you to remember when designing one? These 6 tips should be considered to ensure it brings in the business and traffic that you require.

1. Optimize for Mobile

Most online activities are now being carried out on Mobile devices. In fact, 60% of Google searches are conducted on a mobile device. Google will penalise your website in search rankings if it isn’t mobile-friendly as so many people prefer searching on their phones or tablets at home as well as when they are out and about.

2. Professional Design

You add instant credibility to your business by having a professional website.   In fact surveys show that 94% of prospective customers will leave a website with poor design.  Therefore, it is important to make your website’s design look professional so you don’t turn potential customers away.

3. Have a Fast and Reliable Web Host

Ensure you sign up with a good...

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6 Reasons Why Website Speed Is Important to SEO

Why is website load speed so important to your business and your SEO?  Does a fraction of a second matter … well yes it does.  I’m going to explain why it matters but consider this statistic as the short answer - half of us do not like to wait 2 seconds for a website to pop up.  If you take longer, then bye-bye prospect.  So yes, it affects the user experience, your rankings in search engines and eventually your conversions and sales. I’ve seen it happen with one site where we were doing the search engine optimization in Brisbane and it was getting great rankings and then a plugin affected the website page speed and the ranking plummeted.

1. Make an impression – a slow website speed does that but not the one you want

First impressions are always important and your visitors make an instant judgement about your business.  Psychology shows that we consider fast sites to be reliable and professional, we believe the company is more...

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Don’t get hacked – top 10 tips to protect your website

security seo website Sep 27, 2019

Security on your website should be a top priority, and recently I wrote a blog for the Women’s Network Australia (WNA) site on how to prevent website hacking.  Go to this link to read the steps you should take or should check you have in place.

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